With artists like Usher, Alicia Keys, Prince and Janet Jackson, this format appeals about equally to men and women. While Power 94 alone reaches sixty-one percent of all black consumers in the Chattanooga Metro, Urban music is very much a part of the mainstream culture as you will see.

Power 94 has been a consistent landmark on the Chattanooga media landscape since 1980. The station is not only consistently among the highest rated in the market, but also nationally recognized as a leader in Urban radio. Power 94 has been nominated 5 times as Billboard Magazine’s “Station of the Year” and has won or been nominated for numerous other industry honors including the prestigious Marconi Award from the National Association of Broadcasters. Power94 plays an important role in delivering information to the African-American community with sister station WMPZ, reaching 90% of the community.

WMPZ features the nationally syndicated and award-winning Tom Joyner Morning Show. a mix of music, comedy, guests—ranging from Stevie Wonder to Tipper Gore—and occasional discussions of social or political issues. Groove 93 midday host and Program Director Eric Foster comes to you live from Chattanooga every day from 1 – 3 p.m. Or tune in to Warren Ballentine every morning from 10 a.m. to 1 p.m. for legal advice, and Michael Baisden hosts afternoon drive from 4—7 p.m.

Additionally, News Talk 95.3 WPLZ features syndicated shows such as Glenn Beck, Clark Howard, Jason Lewis, Dennis Miller and Leo Laport, giving Chattanoogans a broad perspective on important political, business, and consumer news.

Spoken Word formats are growing in popularity and account for nearly 15% of ratings in most major markets. With Talk Radio listening in Chattanooga averaging less than 8% of ratings, we feel strongly that there is room for growth with an alternative in this arena.

WPLZ Media Kit (pdf)

ESPN 105.1 The Zone is the on-air home for Chattanooga Mocs Football and Basketball, as well as covering all of your favorite national teams, including professional teams like the Tennessee Titans, the Atlanta Braves and the Nashville Predators in addition to your favorite college teams including the University of Tennessee, UTC, the University of Alabama and the University of Georgia.

Tune in every morning from 6—10 a.m. for Mike & Mike in the Morning, one of America’s favorite sports talk shows. Then stay tuned for The Herd with Colin Cowherd from 10 a.m. – 2 p.m. Followed by the Scott Van Pelt Show from 2 – 3 p.m. Then listen live from 3—6 p.m. for the Nick Bonsanto show, Chattanooga’s favorite, most high-energy sportscaster.

ESPN Media Kit (pdf)

The Pulse gives us a newsprint presence on the streets in more than 240 distribution points all over Chattanooga reaching over 30,000 influential customers.

When it comes to making “cultural buying decisions,” Influentials who read The Pulse are more dependent on editorial (both reviews and feature articles) and advertising than both the general public and Influentials as a whole.

The Pulse – Media Kit

The Chattanooga Traffic Network airs, naturally, during prime drive-time periods of the day: when people are in their cars and actively listening! You literally have a captive audience.

Thanks to these factors, listeners tend to pay more attention to Traffic Reports, and coincidentally—their sponsors due to a scientific concept known as “Active Listening.”

Chattanooga Traffic Network Media Kit

With over 100,000 hits in the month of July 2009, ChattanoogaPulse.com elevated itself to Brewer Media’s most visited website and most competitive advertising platform.